![\"prestations](\"http:\/\/waitsrp.suzanarp.fr\/wp-content\/uploads\/2017\/03\/innovative-ideas.png\" "\\"prestations")
<\/p>\n[et_pb_section bb_built=”1″ fullwidth=”on” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” custom_padding=”||0px|” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_fullwidth_post_title title=”on” meta=”off” author=”on” date=”on” categories=”on” comments=”on” featured_image=”off” featured_placement=”background” parallax_effect=”on” parallax_method=”on” text_orientation=”left” text_color=”light” text_background=”off” text_bg_color=”rgba(255,255,255,0.9)” module_bg_color=”#e2007a” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”0px|0px|0px|0px” title_font=”|||on|” custom_padding=”30px|0px|20px|0px” title_font_size=”40px” \/][\/et_pb_section][et_pb_section bb_built=”1″ admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” custom_padding=”0px|||” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”row” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text background_layout=”light” text_orientation=”left” border_style=”solid” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.71″]<\/p>\n
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It all starts with a meeting. <\/em><\/p>\n The first appointment is essential to know and understand how to work together.<\/em><\/p>\n In terms of PR, each case is unique<\/strong> and meets specific objectives<\/strong> may be:<\/p>\n – From “success stories”<\/p>\n – Press releases<\/p>\n – Individual interviews<\/p>\n – Visits “discovery” of your company or those in which you are present<\/p>\n Once you have defined objectives and strategy, I prepared a list of targeted media:<\/p>\n Then I propose a precise timetable for the mission to be performed.<\/p>\n As part of the mission, the following tools will be used:<\/p>\n – Database of journalists from the print and broadcast media (Hors Antenne)<\/p>\n – Editorial Schedules European French and Francophone press (Hors Antenne and Features Exec)<\/p>\n – Dissemination of an exclusive network of information portals and social networks (facebook, twitter, google+, Linkedin, etc …).<\/p>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=”1″ background_image=”https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/03\/typewriter2.jpg” custom_css_main_element=”padding:1% 0;” _builder_version=”3.0.71″][et_pb_row make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”on” make_equal=”off” parallax_1=”off” parallax_method_1=”off” module_id=”contactform” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text text_orientation=”center” header_font_size=”50px” background_layout=”light” use_border_color=”off” border_color=”#ffffff” border_style=”solid” background_position=”top_left” background_repeat=”repeat” background_size=”initial”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=”1_2″][et_pb_text background_layout=”light” text_orientation=”left” border_style=”solid” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.71″]<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″][et_pb_contact_form email=”contact@suzanarp.fr” module_id=”et_pb_contact_form_0″] [et_pb_contact_field field_id=”Name” field_title=”Name”][\/et_pb_contact_field][et_pb_contact_field field_id=”Email” field_title=”Email” field_type=”email”][\/et_pb_contact_field][et_pb_contact_field field_id=”Message” field_title=”Message” field_type=”text” fullwidth_field=”on”][\/et_pb_contact_field] [\/et_pb_contact_form][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=”1″ fullwidth=”off” specialty=”off” transparent_background=”off” background_color=”#e2007a” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” custom_padding=”0px||0px|”][et_pb_row][et_pb_column type=”1_3″][et_pb_text background_layout=”dark” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_text_color=”#ffffff” background_position=”top_left” background_repeat=”repeat” background_size=”initial”]<\/p>\n Suzana Biseul is an active member of : <\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″][\/et_pb_column][et_pb_column type=”1_3″][et_pb_text background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_text_color=”#ffffff” background_position=”top_left” background_repeat=”repeat” background_size=”initial”]<\/p>\n Facebook<\/a> | Twitter<\/a> | LinkedIn<\/a> | Google +<\/a> | Viadeo<\/a> | Pinterest<\/a> | Scoop IT<\/a><\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Develop and implement strategic PR programs to achieve significant increases in brand awareness Write clear and compelling press releases, by-lined articles, business cases, press kits\u2026Find story better angles Identify key media outlets Cultivate relationships with key business journalists in national and trade publications Pitch stories to both national and local media. Achieve highest visibility for […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":" Tout commence par une rencontre.<\/p> Ce premier rendez-vous est indispensable pour faire connaissance et comprendre la mani\u00e8re de travailler de l'un et de l'autre.<\/p> En mati\u00e8re de relations presse, chaque cas est unique, et r\u00e9pond \u00e0 des objectifs pr\u00e9cis qui peuvent \u00eatre :<\/p> Selon votre probl\u00e9matique, je vais mettre en place une strat\u00e9gie presse personnalis\u00e9e. Voici quelques exemples :<\/p> Je vous propose ensuite un calendrier pr\u00e9cis de la mission \u00e0 r\u00e9aliser.<\/p> Dans le cadre de la mission, les outils suivants seront utilis\u00e9s :<\/p> Sur du long terme : apprendre \u00e0 conna\u00eetre les journaux et les journalistes. Pour cela, l'attach\u00e9e de presse dispose de plusieurs leviers d'action :<\/p> A l'\u00e8re digitale et dans un contexte de difficult\u00e9 de la presse, le temps n'est plus \u00e0 la diffusion d'information de masse mais \u00e0 des approches tr\u00e8s qualitatives des contenus et des identifications plus cibl\u00e9es des interlocuteurs-influenceurs. Ces derniers sont \u00e0 la fois des journalistes, des blogueurs et les consommateurs finaux, le journaliste ayant lui m\u00eame plusieurs identit\u00e9s num\u00e9riques et utilisant les r\u00e9seaux sociaux pour propager ses articles ou pour informer \u00e0 chaud, mais aussi comme sources d'information.<\/p> Les outils les plus courants :<\/p>\n
![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/03\/marketing-seo-relationship.png\")
The strategy<\/h2>\n\n
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My Tools<\/h2>\n
Contact<\/h1>\n
![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/03\/Logo-Suzana-2-e1493374705180.png\"){kind=logo}
<\/h3>\n![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/03\/tel.png\")
<\/h3>\n01 30 56 63 82<\/h3>\n
![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/03\/mobile.png\")
<\/h3>\n06 61 95 34 89<\/h3>\n
![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/04\/mail.png\")
<\/h3>\ncontact@suzanarp.fr<\/a><\/h3>\n
![\"\"](\"https:\/\/www.suzanarp.fr\/wp-content\/uploads\/2017\/04\/compass.png\")
<\/h3>\nPARIS | 78860 Saint-Nom-la-Bret\u00e8che<\/h3>\n
\nPRformance <\/a>et Les \u00e9lectrons associ\u00e9s<\/a><\/span><\/p>\nComment accro\u00eetre votre notori\u00e9t\u00e9 ?<\/h2>
Une fois vos objectifs et la strat\u00e9gie d\u00e9finis, je vous \u00e9tablis une liste de m\u00e9dias cibl\u00e9s :Mes outils<\/h2>
Les relations presse, mode d'emploi<\/h2>
A quoi servent les relations presse ?<\/h4>
Comment se construisent les relations presse ?<\/h4>
Comment mener des relations presse ?<\/h4>
L\u2019importance des RP dans le cadre d\u2019une strat\u00e9gie digitale<\/h4>